*부띠크 호텔, 울리암 호텔 [ In Situ Design and Lilian B Interiors ] The William Hotel

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공 간, 호텔이 지향하는 럭셔리란 무엇일까? 값비싼 보석 또는 최고 수준의 재료와 최신식 설비를 갖추는 것으로 력서리를 충족 시킬 수 있을까? 이와 같은 물질적인 잣대가 공간에 값어치를 산정할 수 있을까? 여기 뉴욕에 새롭게 문을 연 부띠크 호텔, 윌리암 호텔은 이러한 질문에 유쾌한, 아니 조금은 진지한 방법으로 대답을 한다. 건축, 인테리어 그리고 예술이 통합된 공간, 그리고 이를 최소한의 비용, 모던함을 바탕으로 윌리암 호텔은 시작된다. 다섯가지 컬러; 파랑, 청록, 분홍, 녹색, 주황은 각 층 -5개층-을 대표하는 테마컬러로 각기 다른 테마를 제공하는 한편, 각 개실과 공용부에 자리한 회화 및 조각; 예술작품과의 밀착된 공간형성을 통해 연속된 즐거움을 이곳에 투숙하는 사람들에게 제공한다. 여기에 모던한 가구들은 적정거리를 유지; 평온한 거주환경을 유지시켜 준다. 공간이 전달하는 질감; 시각, 촉각, 향기...는 개인적 취향에 따라 다르긴 하겠지만 일반화 오류에 빠져 오답을 내는 전형적인 부띠크 호텔과는 확연한 차이를 보인다.

reviewed by SJ,오사

In Situ Design together with Lilian B Interiors have designed The William, an extended stay boutique hotel in New York City.

OVERVIEW
The design of The William hotel was an intimate collaboration between artists and designers who wanted to blur the lines between art, architecture, and interior design. Paintings were commissioned for the corridors on each of five floors in distinct color fields – blue, teal, pink, green and orange. The abstract forms of the paintings were translated into rooms where guests could fully experience color.


GOALS


Our primary goal was to make the boundaries of “the art” and “the room” indistinguishable. The experience begins in the corridors where the colors of the paintings insinuate themselves onto the ceilings and walls. In the guest rooms color is layered on planes, niches and floating walls. Conceptually speaking the paint has been delaminated from the canvas and used to create space from color. Coaxed from “chromatic black”, color emerges onto the room’s surfaces, bed linens, carpets, and furniture in varying degrees of vibrancy and saturation. By avoiding the aesthetics of minimalism and good taste, and exploring color like painters, our secondary goal was to reach past fashion and personal likes and into the depths of what unapologetic color can mean. Staging fresh juxtapositions, sometimes complimentary and other times dissonant, invites an emotional response and is a kind of theater. This color is not decorative. It is visceral and fully immersive.


PROCESS

Unlike the usual design sequence that ends in the acquisition of art, the artist executed his “pour” style paintings in a studio shared by the design team at the very beginning of the process. Vibrant colored paints shared layout space with like swatches of fabric, and materials while plans were being drawn in a dynamic and catalytic process. As the paintings materialized so did the rooms and as the rooms evolved so did the paintings. The art was both generative and responsive and not a decorative afterthought. Working together atelier style, the team literally lived and breathed the colors now on the walls and of the rooms at The William.



Interior Architecture and Design: In Situ Design
Interior Design: Lilian B Interiors
Paintings: William Engel

Photography by Eric Laignel and Eric Striffler
































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