*자동차에서 유에프까지 [ ora-ïto ] evomobil + UFO for citroën

첫번째 드는 생각은 어떻게 움직일까라는 생각이 먼저 들었다.
아마도 지금의 화석연료 또는 전기로도 움직임이
불가능한 다른 에너지를 활용하여 움직일 것만 같은 느낌을
받았다.
또한 드는 생각이 예전 우리네 가마같다고 생각도 들기도 하고...
정말로 사람이 4명이서 들고서 운반해야하는 걸까?...
새로운 디자인은 새로운 패러다임에서 나온다.
디자이너도 그래서 다른 패러다임에서 시작하여
지금의 프로젝트를 하지 않았나 싶다.
언젠가 바퀴가 불필요해 지는 날이 올까?


in what he characterizes as a kind of 'mutation' on the the classic forms of the citroën brand,
french designer ora-ïto has developed the 'evomobil' and 'UFO' concept cars.
the vehicles will be on display during milan design week, in an outdoor exhibition by citroën
that also showcases pieces from the 'avverati - a dream come true' exhibition of the evolution of design,
as well as a sculptural installation of ora-ïto's along via montenapoleone that departs from the citroën logo.

together, 'evomobil' and 'UFO' compose a 'mutation' family, whose design straddles the worlds of art, science,
and technology. the forms of the cars derive from citroën's 'traction avant' and 'DS' vehicles, but are imagined
as an organic-like evolution of the originals. in the 'evomobil', for example, the lights have drifted out
onto extensions stretching from the car's front and rear, mimicking a transformation also observed in biological evolution.
the cars were designed not as pre-production concept cars but rather as 'a genetic transformation to spread a message'
to the car industry and consumers about the new directions possible, departing from the ideas and objects
that have already shaped the present from the past.

---

from  designboom