회사의 모토인 재미, 단일화되는 다변성, 창조성과 혁신성 그리고 상상력을
바탕으로 하는 지속가능한 디자인은 지금의 레고를 있게하는 하는 원동력이자
전세계 아이들의 환타스틱한 세계를 만들어준 동기이다.
놀이터가 사무실이 되고 사무실은 창작력을 높이는 상상공간으로 변화하는
레고사의 디자이너는 실질적인 놀이를 통하여 아이들에게
유용한 놀이문화를 생산해 낸다.
-어른들의 창조적인 디자인이 아이들의 놀이문화를 변화시킨다.-예를 들어 메자닛 층을 연결하는 메탈 슬라이딩은 수직공간의 연결방식을
과감하게 깨드리며 공간적 혁신을 가져온다. 여기에 블록테이블-
레고의 기본적인 개념과 같이 다양한 블록을 쌓고, 결합하여
단일한 객체를 형성화 시키는-과 같이 레고의 제품의 연장선 상에 있는
설치물과 다양한 컬러로 디자인 되어 있는 미팅룸들은
각 공간을 활력있고 에너지 있는 놀이터-오피스 랜드스케이핑의
새로운 방법-로 변화시킨다.
reviewed by SJ
The best escape route from a meeting at the Denmark office of toy brand Lego is down a metal slide.
Project Title: LEGO PMD
Clients: Lego System A/S
Designers: Rosan Bosch & Rune Fjord
Location of project: Lego System A/S
Address: Systemvej 6
Postal code: DK- 7190
Project: Design and interior decoration
Materials: Polyurethane floor, carpet, dry wall, acoustic bats w. graphic print, glass partition walls, acoustic ceiling, furniture
The eight glass-fronted meeting rooms, each painted a different colour, are located on a first-floor mezzanine that wraps around the building’s perimeter.
On the ground floor, circular holes punched through a wooden table in the coffee area create both leg room and planting beds, while lounge areas are dotted between workstations and display cabinets.
LEGO’s designers are the luckiest in the world – they get to play with LEGO all day long! Now, the designers of LEGO’s development department, LEGO PMD, has a physical working environment that corresponds to its playful content – a working environment where fun, play and creativity are paramount and where the physical design gives the adults a chance to be part of children’s play.
With the values ’fun’, ’unity’, ’creativity & innovation’, ’imagination’ and ’sustainability’ as basis for the design, LEGO PMD has become a unique de- velopment department where the designers can become part of the children’s fantasy world.
LEGO doesn’t just create fun for others – at LEGO PMD working is fun!
In order to create a design that corresponds to the focus on play, innovation and creativity, imagination has been given free rein.
Across the room, an existing walkway has been transformed into an oversized sitting environment, where a light-blue padding turns the walkway into a light and soft cloud.
The cloud unfolds and expands into sofas, sitting space and a slide that connects the two floors in a fun and playful way.
The idea of scale is challenged with design elements such as huge grass wall graphics and a giant LEGO man and tables with built-in bonsai gardens, thus playing with perception and scale – who is big and who is small? Where does work stop and imagination start?
Through the physical design, the children’s fantasy worlds become part of the everyday, creating the setting for the creation of new design for new games and play.
Furthermore, the design of LEGO PMD makes it possible for the designers to work closer together. At ground floor, the open space at the centre of the room creates a dynamic flow where informal meeting pla- ces create a setting for social interaction and exchange of information.
Towards the sides, there is room for concentrated work, and specially designed means of exhibition such as the show-off podiums and the model towers give the designers a chance to display their work to each other, facilitating the sharing of knowledge and ideas across the department.
On the first floor, an expansion of the balcony has made room for five small and three large meeting rooms in each their own colour with glass facades and a view of the large, open space.
A Fun Zone with a yellow table bar creates room for relaxation and social interaction, where a number of building tables for children make it possible for LEGO’s youngest employees to test the newest models and products.
The new LEGO PMD is the children’s universe where imagination reins free – for children and designer alike!
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